Digital Marketing Certification Level 2

£100.00

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The Complete Digital Marketing Certification

This course bundle provides a comprehensive guide to Digital Marketing covering everything from Google Analytics and Reddit, to Social Media Marketing and how to use Skype for Business.

With the continued rise and popularity of social media, the marketing landscape has changed exponentially in the last decade. Social media marketing is now integral to digital marketing and this bundle includes courses dedicated to Facebook, Instagram, YouTube and social news website Reddit.

Each platform has its own nuances, niches and method of operation making them challenging to navigate. This course bundle will teach you how to use these platforms to maximize your potential for success. 

What you will learn:

  • How to increase brand recognition through social media marketing SEO

  • How to use social media to boost website SEO

  • How to decrease marketing costs with the use of social media marketing

  • How to ensure better customer experience and satisfaction through social media marketing

  • How Google Analytics can track details regarding your users and traffic sources

  • How to attract advertisers to your YouTube content

  • How to effectively use the collaboration tools that Skype for Business offers, including screen sharing, PowerPoint presentations, whiteboards, polls and Q&A

  • How to create engaging and interesting Reddit posts

Benefits of this course:

  • Know how to use social media tools and resources to raise brand awareness

  • Identify hidden costs and learn to decrease costs

  • Understand why enhanced customer service will result in better business

  • Understand the complexity of social media marketing and marketing in general

  • Understand the importance of regularly reviewing reports and acting on necessary changes

  • Learn how to write YouTube titles and descriptions that help your video to achieve a high search ranking

  • Discover how Skype for Business can help take your meetings to the next level with its various sharing and collaboration tools.